Option 5 – How LinkedIn Really Works

Your Investment: £159 (exc VAT)

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A concise 1.5 hour Zoom session showing you precisely how LinkedIn works to win you business

By the end of this session, you will have a comprehensive understanding of how LinkedIn can be effectively utilised to attract business opportunities.

Whether you are looking to generate leads, expand your professional network, or establish yourself as a trusted authority, this course will equip you with the knowledge you need to get started on the most powerful social media platform there is for sales.

✅ What’s the mindset you need to approach LinkedIn? 

  • Why it’s a Sales and Marketing Tool
  • Why it’s a Networking Tool
  • Why it’s a Database and Search Tool

✅ The importance of a good profile

  • How it should sell off the page when people land on it
  • Why the first 40 characters under your name are important
  • What does your profile need to attract paying clients

✅ How to find your target market

  • Using the filters – how many of YOUR ideal clients can we find
  • Why you should connect to with them
  • How many connection requests can you send in a week?

✅ The importance of posting properly

  • What makes LinkedIn put your posts in front of lots of people?
  • What makes LinkedIn show your posts to your ideal clients?
  • How often should you post?

✅ What are the mistakes that many people make?

  • What you shouldn’t do when sending connection requests
  • What not to do with your posts
  • Why you shouldn’t send sales messages straight after posting

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