How can you be in the frame when the big jobs or opportunities are given out directly within the CAPLO community?
…Or, be recommended?
You stand a chance if people know you – and all aspects of you.
Would you give a big project to someone based on just knowing what profession they are in? Or recommend them to someone who needs just that person?
You need to know a little more don’t you? Who are they as a person? Do they know what they are doing? Can they prove it?
Turning Up
That’s the first step. People can’t know who you are or whether you demonstrate the expertise and knowledge that’s needed to take a risk on you.
Take part in the WhatsApp group. Attend the Zooms and the chip butty event.
You As A Person
Know. Like, Trust. Once you turn up, people get to know you. Some will like you. And eventually you earn their trust – so you are now a contender when it comes to direct or referred business.
It’s not all about what qualifications you have.
You As A Professional
Just briefly introducing yourself on the Zoom calls. Or in more depth in person at the monthly in-person event. Or even through a separate 1-2-1 meeting over a coffee or on Zoom…
…is where people can listen to what you do and figure out that you do indeed have what it takes to do the job.
Social Proof
This is where someone else has used you or recommended you based upon direct or word of mouth they have heard about you. Do your best to communicate any client feedback you get – perhaps on a Friday in the WhatsApp group.
The Final Part Of The Equation?
…is TIME. You see the partner of your dreams across the room. You wander over to introduce yourself.
“Hi, great to meet you, would you like to get married?”
That doesn’t really work does it? It takes time to build a relationship – to put all those pieces together – who you are personally and professionally, how often you have interacted, and social proof.
That’s why if you want the quality introductions for the work you seek, you need to play the long game.
So the easiest first step is to ask yourself…
“…Am I turning up enough?”
Everything else flows from this. Take part in the daily conversation topic in the group to let everyone know who you are. Pitch your business on a Friday so people know what you do.
Attend the Zoom events – these are very time efficient and convenient ways of developing trust.
And make sure you are there at the monthly Chip Butty And Curry Event.
Most importantly, become a member – at the time of writing, just a couple of months after launching, a heck of a lot of business has been done.
So imagine what will happen when all those budding relationships start to mature into trust given more time?
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